Vasco design created the graphic concept of the LINK brand which takes its inspiration from the architectural style of the building developed by the Brivia Group. The name proposed for this real estate project, currently under construction, is inspired by the name of Lincoln Avenue where it is located. Added to this is the specificity of the letter “n” which gives the name a suggestive effect. Shapes and colors symbolize both the design of the windows but also an open door to the city, thus creating a “link” with the community. linkapartments.ca