Adaptation and deployment of the Pullman brand identity in North America, including the transition of Sofitel hotels to Pullman properties in Miami and San Francisco.
As with our work for Novotel, the mandate involved ensuring the seamless integration of Pullman’s visual identity by adapting and applying its brand elements across a variety of print, digital, and promotional materials. The goal was to reflect the brand’s modern elegance and innovative spirit at every touchpoint.
